Friday, 15 May 2009

SELL EBOOKS ON EBAY AND MAKE MONEY DESPITE THE FOOLS WHO VIRTUALLY GIVE THEM AWAY.

Ebay banned digital downloads to stop people from selling ebooks for 1 cent just to get Feedback. But the fools are back!

Now people sell ebooks on CD to comply with ebay rules. CDs have a higher percieved value than digital downloads but this has been undermined somewhat by the amateurs selling CDs for a litle over cost price.

You may have purchased a new ebook package with resell rights and decided to offer one or more of the ebooks on eBay. You check to see if anyone else is selling the same titles and you will no doubt find that there are but for peanuts.

When you look at the selling price then deduct the cost of blank CD, packaging, postage, eBay final fee, Paypal fee and not forgetting time taken, the seller is left with virtually nothing. Any idiot can work for nothing! By the time they have burned CDs, packaged them and and made a trip to the mail box, they will be lucky if they are working for a dollar an hour.

I buy ebooks quite regularly from eBay and am amazed that there is no back-end sale follow up. The CD arrives, usually with the ebook title scrawled on with marker pen and nothing else.
A great opportunity missed!

How can you compete with the brainless few who degrade the value of perfectly good ebooks? The obvious answer would be to produce and promote your own information products but that option isn't for everyone and similar products at rock bottom price could take away a lot of your sales. However, this is a good route to follow if you have info that people need but no-one else is offering.

There are other ways to profit from ebooks on eBay. If you have a title that you want to sell but others are selling it for peanuts, you could put together several ebooks on the same theme (check the resell right to ensure you are allowed to do that). Call it a complete package or call the other titles free bonuses - offer more than your competitors.

You could offer it at a higher, more realistic price and hope the 'extras' pull in the orders. Or you could offer the package at cost price like the amateurs but with an upsell.

Don't just put the ebook/s on to the CD but create a sales letter for something else and put that on the disc as well in the form of a file. If someone is prepared to pay for your information product, then they are likely to buy more. Give the file a compelling name to make people want to open it.

If you have a web site, you could put details of it in the file and include a link to it. If you don't have a web site or product of your own, find an affiliate product to promote. Write a sales letter extolling the virtues of your affiliate product or use extracts from the affiliate pitch page and add your affiliate link at the end. You can add links using Microsoft Word or similar editor. It would be a good idea to convert your sales letter to a pdf file so that it is accessible to all. Free pdf program are available online, I use Primo.

And, set yourself apart from the amateurs - print labels for your CDs. Labels don't cost much, you can get them from eBay. The labels don't need to be fancy, just ebook title and maybe a URL to your website or blog or whatever. A printed label inspires more confidence than one scrawled in marker pen -
doesn't it!

So, you can still make money from ebooks on eBay even though the fools are back, you just need to be a bit creative.